strategy

Sales Commission Structure for Incentivizing Growth

Sales Commission Structure: Building a Profitable Sales Team

Introduction In the competitive landscape of sales, defining the right sales commission structure for your team is crucial. It sets the stage for attracting top talent, maintaining team morale, and, most importantly, driving revenue. But what does a balanced commission plan look like? In this post, we’ll dive deep into best practices for setting up […]

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Sales Forecasting Best Practices

Master Sales Forecasting Best Practices for Revenue Growth

Introduction As a Chief Revenue Officer (CRO), you’re not just accountable for hitting revenue targets; you’re also responsible for understanding and forecasting how and when those targets will be met. This guide dives deep into Sales Forecasting Best Practices that will help you lead with more confidence and accuracy. If you haven’t yet examined opportunity

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Opportunity Sales Stages Exit Criteria

How Opportunity Exit Criteria Turbocharges Your Sales Process

Introduction For CROs leading revenue operations, precision and predictability are key. One often overlooked, yet crucial, element in achieving this is defining your opportunity exit criteria. By doing so, you can bring clarity and efficiency to your sales process. This blog post will guide you on how to improve your sales cycle through implementing detailed

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Handshake in Puzzle Piece Representing Partnership btwn RevOps and Fractional CMOs

RevOps and Marketing: Empowering Fractional CMOs

The rise of fractional Chief Marketing Officers (CMOs) has bridged the gap for businesses not yet ready for a full-time executive but in need of advanced marketing expertise. Yet, many of these CMOs find themselves navigating the treacherous waters of operational minutiae rather than steering the strategic direction of their marketing endeavors. The solution? The

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Marketing Funnel Velocity through Stages

Marketing Funnel Velocity: Your Key to Faster Conversions

Understanding Marketing Funnel Velocity Marketing funnel velocity is an indispensable metric. Simply put, it gauges the speed at which leads move through your marketing funnel. In essence, it’s a reflection of your marketing and sales efficiency. Why Funnel Velocity Matters In today’s fast-paced digital era, timing is crucial. Firstly, a faster funnel means more immediate

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Taking Blood Pressure Symbolizing Company Customer Health Focus

Nurturing Customer Health for Successful Revenue Operations

Introduction In today’s rapidly shifting sales landscape, as the Head of RevOps or a CRO, your focus isn’t just on ensuring smooth operations. It’s about navigating the sea of data to glean insights and drive growth. Central to this mission is understanding and nurturing customer health. But why? Customer Health: Beyond Just Numbers A Forrester

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Iceberg representing seeing beyond, seeing the Data Insights.

The Overlooked Power of Insight-Driven Revenue Operations

Introduction Are you swamped in data but starved for insights? If so, you’re in good company. According to Forrester, only 38% of companies believe they are deriving strategic value from their data. But data alone isn’t enough; the true game-changer lies in converting that data into actionable insights that propel your Revenue Operations (RevOps) forward.

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Sales Funnel Leaks

Fixing Sales Funnel Leaks: Actionable Strategies for More Revenue

Feel like you’re pouring resources into a leaky bucket due to Sales Funnel Leaks? You’re not alone. According to MarketingSherpa, a staggering 79% of marketing leads never convert into sales. The culprit? A poorly managed sales funnel that cripples revenue growth. Below are actionable insights you can implement immediately at every stage of your sales

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Tech Stack Management: Duplication

Tech Stack Management: Tools and Implementation Guide

In the dynamic world of Revenue Operations (RevOps), effective tech stack management is crucial. Tools and technology can either amplify success or become stumbling blocks. The High Cost of Overlapping Tools Do you ever feel like your revenue operations might be walking with a limp? An Achilles’ heel perhaps, lurking within your daily tools? A

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